Big50 Fact Sheet
What
is the Big50?
Started by Hanley Wood’s Remodeling
Magazine in 1986, the Big50 were originally identified as the 50 remodelers
running the biggest remodeling firms in the 50 metro areas with the most
residential remodeling. The foundation of the award was that each company must
have a stellar reputation, do quality work, and exhibit the professionalism
needed to counter the industry’s long-tarnished image. Key to success was
customer satisfaction.
How
has the Big50 changed?
Although it’s still focused on those same principles, in its
second year, Remodeling’s Big50
began recognizing contractors who ran smaller, well-run businesses. The
magazine’s editors slotted recipients into categories of business and industry
excellence, such as teamwork and industry impact. That’s still the case today,
as the magazine focuses on the owners of the best-run companies that have a
tight control on costs, know how to target work, and do good, quality
remodeling, with honesty and integrity. By 1990, the awards program had become
firmly established as the remodeling industry’s Hall of Fame.
What
are the criteria today and how are they set?
Remodeling’s
editorial staff sets the criteria, based on longevity, profitability, and firm
commitment to customer service and best practice standards.
How
many people have been named to the Big50?
Some 1,785 individuals in 1,237 companies, in all states and
the District of Columbia (except Mississippi and Wyoming) – and even Canada --
have been named to the Big50. This is a small percentage of the industry, which
has more than 62,000 remodeling firms with payrolls. The reason these numbers
aren’t even multiples of 50 is because before standards were tightened, a few
owners won more than once, as did accomplished non-owners from previously named
companies. Today, all individual owners get named to the award. With few
exceptions, it’s a once-in-a-lifetime honor. The state with the most Big50 companies
is California (128), followed by Maryland (78) and Pennsylvania (66).
How
are companies nominated?
Remodeling
editors, columnists, and industry leaders – including those at the National
Association of the Remodeling Industry and the National Association of Home
Builders Remodelers – make the nominations. We also ask remodelers to nominate
themselves or their peers, by filling out a form available at www.remodelingmag.com. Once individuals
and their companies are in Remodeling
Magazine’s database, they remain there until a determination is made to name
them to the Big50.
How
are companies selected for the honor?
Each year, Remodeling
editors interview people at the nominated companies, and often talk to
competitors, suppliers, and subcontractors. Also weighing into the decision are
multiple nominations for a single company, geography, longevity, profitability,
and best practice standards. After research is finished, Remodeling’s editors select the 50
remodelers who exemplify the very best of the industry that year, and who have
something to offer other remodelers in proven practices. Winners are put in
some or all of the following categories:
- Business
Savvy:
Remodelers with especially effective, established business systems.
- Fine
Design:
Remodelers with high aesthetic standards for their projects.
- Industry
Impact:
Remodelers who have taken active leadership roles in industry-building
activities.
- Market
Wise:
Remodelers who have built their business around a keen understanding of
their markets.
- Movers
& Shakers:
Owners of larger remodeling companies that aggressively expand market share
while maintaining service standards.
- Niches:
Remodelers who have built successful companies serving an easily
overlooked but profitable corner of the market.
- Sales
& Marketing:
Remodelers with effective systems for obtaining leads and closing sales.
- Teamwork:
Owners of remodeling companies whose personnel work together effectively
to achieve more than the sum of their individual work.
Is
there a customer service component of the award?
The 2009
Big50 launched the debut of the Big50 Service Excellence Award. Created in
partnership with GuildQuality, this award recognizes Big50s that deliver a
consistently exceptional customer experience. GuildQuality surveyed more than 5,000
customers of Big50 candidates who elected to be considered for the 2012 Service
Excellence Award. Virtually all of these who were selected for Big50 scored
high in customer surveys, but six in particular were singled out for delivering
service of the highest standard.
How
does Big50 live on past the May awards ceremony?
Winning individuals see Big50 as a graduation of sorts, and
each spring many of them return to the Washington, D.C. area to celebrate and
learn from incoming Big50s at the Remodeling Leadership Conference (www.remodelingconf.com). The
conference also helps Big50 contractors build strong relationships with
national manufacturers. It’s been called the highest level of remodeling
education in the industry. Conference-goers appreciate how the gathering brings
business perspectives from outside the industry and applies them to remodeling.
How
does Big50 help the companies selected?
Remodelers see their Big50 honor as an objective,
third-party endorsement for their business. Their clients enjoy doing business
with a notable firm. And the award helps to differentiate their company as the
best in the business. The award also helps them recruit employees, as good
people like to work with industry leaders. And remodelers frequently use the
honor to help build an employee culture focused on quality and customer
commitment. It’s not uncommon to go on a jobsite of a Big50 contractor and find
the Big50 logo on company shirts, jackets, and caps. Clearly, Big50 is a badge of
honor and respect.
How
does the Big50 help the remodeling industry?
Big50 has become a community of top-notch remodelers, who
are always willing to learn to improve their systems, and ultimately, to better
serve the public. A section in Remodeling
Magazine each month shares their best practices with other remodelers seeking
to reach the same benchmarks of performance and integrity. In the end, the name
“Big50” is a misnomer, since the awards have little to do with company size.
The award recognizes excellence and leadership, and the individuals who belong
to this select group set the vision for the entire industry.
For other questions, refer press contacts to Sal Alfano, Editorial Director, Remodeling, (202) 736-3359.